Tag: Hidden Traps

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So, You’re Starting a Blog…

At some point within a modern writer's career, they will be forced to face that common internet-based question: To blog or not to blog? I have written about this multiple times now, and I will say it again, hopefully for the last time (though I know it won't be).

A writer should blog ONLY if they want to.

Seriously! If you don't want to blog, then DON'T. It doesn't matter what others say. A blogger who doesn't want to be doing it is so obvious, and it could be harmful to your reputation as a writer.

If I was to ask you why you're blogging, there is only one answer I should get: "Because I want to." If you say anything else, then you need to go back and read my post about blogging misconceptions. If after reading that post you want to blog, then by all means, carry on. Otherwise, I'll see you in my next post.

Now that we have your reasons to be blogging out of the way, let's carry on.

I, like many other writers, spend a significant amount of time reading blogs, gleaning whatever information I can about the various aspects of the publishing industry. And there are a lot of things that I see with those blogs that are frustrating and quite frankly a bit of a turnoff.

And it's not just me. I have spoken to other writers, and we're all commenting on the same things. Yet, we see them over and over again, because some content marketer thought they would be a good idea.

It's time to tidy up the blogging world and highlight some of those ever-important Hidden Traps.

In this post, we're going to explore the content of blog posts—possible topics, the language and voice, and the paragraphing, as well as images, headings and those little things that are 100% in your control as the blogger.

So, let's get to it.

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Writer Blogs and Misconceptions

At the start of the year, many writers set goals with the determination to get their names out there. For some writers, this will mean publishing another book—or a first book, as the case may be. For others, this will be building their online presence, looking at their social media options. For others, it will mean a revamp of an old website—or maybe building a new website. And there will be some writers who have decided to try their hand blogging.

Blogging is one of many different ways to build your online platform and following. Through blogging, you can make your website more attractive to readers, enticing them to visit on a regular basis. Through a constant turnover of new web content, you can even improve your SEO ranking.

It's not surprising that many marketers recommend using blogs to drive traffic to a website. And it's not surprising to see so many writers turn to blogging in an attempt to build a following. Hell, I blog in part for that reason. But if you’re not careful, blogging can quickly lead to writer burnout or leave dispirited writers in a state where they just want to give up.

Blogging is NOT for everyone.

It's time to dispel some of the myths surrounding blogging and make people face the realities before they fall into one of the many Hidden Traps associated with online platforms.

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We Let Them In: Is Privacy Dead?

Protecting oneself on the internet is something that I'm highly passionate about. There are so many ways to get into big trouble within our online interactions that I've made it a personal mission to understand the true nature of the dangers out there.

This is the world that my children have grown up in. They have never known a life when the internet didn't exist. Social media in its various forms has become a massive part of the way they're expected to interact with the world at large, and it's my job, as their mother, to ensure that they know how to navigate this internet-based world safely.

With the increase in internet dependency within our daily lives, there are certain questions that have started to leak to the surface of my consciousness. Almost everything that we do is now online, with very few exceptions.

Sure, you have social media, YouTube and blogs, and TV through the internet means that we can watch what we want to watch when we want to watch it. However, you also have online banking, and you can buy your groceries online. I can pay for my car registration and file my taxes online. I order replacement gas bottles for the house through an app on my phone and I can report issues regarding water leaks or other hazards in my neighborhood using a different app.

My children were expected to submit their homework assignments online. They were even required to sit major exams using online tools. When they were still in high school, I got their report cards sent to me through an online website.

My husband gets his payslips online, and I get paid by overseas clients through online services. Even my royalty checks come in through online payments.

Everything about our world has shifted to online.

New Zealand, as a whole, has become a near cashless society, with EftPos found almost everywhere you go. Those payments go through the internet. Sure, I do have some cash in my wallet, but not much. Everything of importance is bought and paid for using online means.

Yes, this shift to an internet-based society has, for the most part, made our lives easier, but has it really made it safer?

How has this push to doing everything online affected our sense of privacy and security?

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We Let Strangers Into Our Lives

For the last few years, I’ve been writing crime thrillers. Thinking in the head of a bad guy can be liberating. Not sure when these stories of mine will be published (the publishing industry really is a hurry-up-and-wait industry), but I keep pressing forward, and continue to write stories where the bad guys come after us in ways that we are all subject to.

I always wanted the novel to be a cautionary tale about oversharing on social media and the internet. The more I delve into various aspects of internet security, the more I get excited—and scared.

I'm excited, because I know exactly how my serial killer is finding his victims—how he's stalking them. And I also know how he has managed to elude capture for over twenty years. As the writer of this creepy tale, this is fantastic. However, it also scares me, because I'm consciously aware that there will be some sicko out there doing exactly what the bad guy in my story is doing.

I've decided to start this blog series on social media and internet security on my personal blog in the hopes that at least one person out there will take notice and start to examine their own practices. If my ramblings can save just one person from becoming the victim, then I'll be over the moon.

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Legal Proceedings

#CockyGate: There are lessons to be learnt.

In early 2018, I sat watching my Twitter and Facebook feeds with my jaw dropped. #CockyGate was this tornado that measured 5 on the Fujita scale, and no writer was safe from the disaster left in its wake.

For those of you who have no clue what I'm talking about, I'm referring to the trademark that was issued to a romance writer, effectively granting her sole possession of the word cocky. I know that might sound like an exaggerating, but the responses from Amazon and Goodreads in relation to this mess sent the publishing industry into a frenzy.

I won't go into the details of the ludicrous situation. If you are interested in the little details, just Google it. Trust me. There is a mountain of articles and information out there about it.

No, I want to focus on the effects of social media and how mob psychology works. I want to talk about how one woman destroyed her reputation and likely her writing career. And it wasn't by this trademark disaster. Granted, that didn't help in the slightest. No, in today's industry, so much of your reputation and sales rely on public perception and the face presented online.

There are lessons to be learnt from this mess, that's for sure.

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