The Birth of a New Imprint

If I take the time to really think it through, my current situation was inevitable.

I have spent years building a reputation, putting in the effort and energy to build a brand and name recognition. It's only a matter of time before someone would start to take action to undermine my efforts.

However, I didn't expect that the steps needed to protect the name would result in a change of the name.

Yep, you read that right. The decision to start taking action to register a trademark to protect my business name led to the decision to actually change the business name. My publishing imprint has an entirely new name (registered business name and everything). Whereas my editorial and coaching services will be moved under my Judy L Mohr brand.

Let me set the stage and fill you in on the complexities of the mess.

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My Amazon Nightmares

Some of you will already know about my Amazon publishing nightmare, because I've made mention of it on my Facebook (or I've spoken to you behind the scenes and have sought advice). But for anyone who doesn't know…

Mid-January 2024, Amazon's automated systems decided that I'm a fraudulent and misleading person, and closed my account. It was a heartbreaking moment, because I honestly believed that the 2024 version of my book would get published without it being available for purchase through one of the largest online bookstores. To my relief, that is not the case—I managed to convince Amazon to give me my KDP account back—but we were running close to the wire.

There are positives in all of this mess, even though it is a mess. And there are lessons that I'm learning too.

Stick around, and I'll fill you in on the details.

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Guilty

#CockyGate and Trademark Hell: Enough is Enough!

In June of 2018, the entire publishing world was thrown into chaos by #CockyGate. It was an absolute train wreck that was happening in slow motion. What started as one woman's horrible mistake (and lack of understanding of trademark law) blew up into a full-scale witch hunt.

Pitchforks were seized by the masses, and the mob was on the loose. No one was safe from this shit storm (and yes, I deliberately swore). I watched my social media feeds with my jaw open, waiting for the next author to be attacked. And the bullying took a long time to stop.

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